Library Comic has over 125,000 followers / subscribers, and our comics reach, on average, more than 300,000 people per week. (We calculate reach that by adding Facebook weekly reach + Instagram weekly reach + the number of subscribers on our other channels.)
When you sponsor Library Comic, a thank you message and your URL goes out with the 2 comics we publish that week on each of our social media channels and in our newsletter, plus with the classic Unshelved strip that we post only on Instagram. We also post your banner and the thank you on our website for the week, and make a few separate posts featuring an adapted banner ad on social media regarding your sponsorship. Your ad will appear in front of our followers and everyone else who sees one of the comics we post that week, and those ads will persist in our social media beyond the week of your sponsorship. We only have one sponsor each week.
To run you ad we need a banner (600 x 150, 728 x 90, or 800 x 200, animated is fine but it must be under 200kb) and a larger version of your banner (1000×1000, unanimated) for social media posts.
Library Comic is read on LibraryComic.com, in newsletters, plus via Facebook, Instagram, Tumblr, and Twitter. Its size and panel format are optimized for social media, and it is designed to be read on phones and tablets as well as computers.
Your banner for our site may be any of these standard sizes in any format: 600 x 150, 728 x 90, or 800 x 200. We may be able accommodate other sizes on request. Animated GIF files are fine, but we recommend they not exceed 200kb.
We need your banner and the URL you’d like it linked to at least a week before it’s supposed to run on our site, or earlier if you’d like feedback. We can also create a banner for you for an additional fee.
A larger version of your banner will be posted to our social media channels. Please provide us with a 1080 x 1080 unanimated image for these posts. It’s better if this image has space for a URL, which we’ll add later so that we can track clicks. (We can create this larger image from your banner if you’d prefer.)
We use stats from social media sites and Mailchimp to track views, and a WordPress plugin to track clicks. This information will be reported to you following your sponsorship week, and again a month or two later.
Here’s more detail about how your banner, the larger image, and the thank you message for sponsoring us (with a link) appear on our site and in our social media:
Banner ads appear above all comics on our website, including in the archive, for the duration of week you sponsor, from Monday through Sunday. These link to your URL.
Your banner may be any of these standard sizes in any format: 600 x 150, 728 x 90, or 800 x 200. We may be able accommodate other sizes on request, and you may change banners mid-week if you’d like.
A short thank you message about your sponsorship, along with a link, will appear beneath the transcript for the new comics published the week you sponsor. These thank yous will remain in the archive for at least one year. (example)
A short thank you message and a link to your URL will appear with each new comic we post during the week you sponsor. (example)
We will also make a separate post featuring the large version of your banner along with the thank you message and your URL. (example adapted by us from a 600 x 150 banner)
These sponsorship messages remain on Facebook as part of our posts after your sponsorship.
Each comic we post will contain 1) an adapted version of your banner as its 5th image and 2) a thank you message in the caption that includes a link to your URL or Instagram account. (example) (This is best viewed on your phone.)
These sponsorship messages will remain on Instagram as part of our comics after your sponsorship.
For the week of your sponsorship, we will add your URL to the top of our Instagram link tree or change the URL in our profile to the URL you’ve specified.
A short thank you message and a link to your URL will appear beneath each new comic we post during the week you sponsor. (example)
Once a week an large version of your banner will appear beneath one comic we post. (example)
These sponsorship messages will remain on Tumblr after your week of sponsorship.
A short thank you message and a link to your URL will appear above each new comic we post during the week you sponsor. (example)
Once during the week, we will make a separate post featuring only your banner or the large static image, along with the thank you message and your URL. (example)
In the two daily newsletters we send out during your week of sponsorship, your banner will appear above the comic. A thank you message and URL will also appear below the comic. (example)
Your banner will appear at the top of our weekly newsletter above the first comic. A thank you message for your sponsorship, along with a URL, will appear amidst the comic strips.