< Audience – Library Comic

Audience

Library Comic is seen by over 200,000 library employees, library patrons, and book nerdy webcomics fans every week.

 

Library can be read on this website, in daily and weekly Mailchimp newsletters, plus via Facebook, Instagram, Tumblr, and Twitter. Its size and panel format are optimized for Instagram, Tumblr, and Facebook, and it is designed to be read on phones and tablets as well as computers.

 

Followers / subscribers as of the morning of 6/12/17:

26,200 Instagram followers

13,936 Tumblr followers

8396    Facebook followers

4858    Website Users 5/11 – 6/11/17 (source: Google Analytics)

2155     Mailchimp Subscribers

628    Twitter followers

= 56,173   followers / subscribers total.

The number of subscribers / followers continues to grow across all channels.

 

Instagram and Facebook also allow us to measure reach — the unique number of viewers who saw one or more of our posts.

Our Facebook weekly reach averages about 40,000.

On Instagram weekly reach varies between 200,000 and 150,000 per week.

Adding those reach numbers to our Tumblr, website, mailchimp, and Twitter subscribers / followers consistently indicates that at least 200,000  people read at least one or more of our comics every week.

 

 

supporting screenshots below

Tumblr (from 6/19/17)

2017-6-19 Tumblr followers graph

Instagram (from 6/12/17):

2017-06-12 07.47.132017-06-12 07.48.02

 

Facebook:  (The red arrows here indicate a change from the week before. In March one of our comic strips was viewed more than 1,000,ooo times on Facebook alone.)

2017-6-19 FB insights